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The 2024 Atlantic hurricane season is shaping up to be one of the most intense on record, posing significant risks to the oil and gas industry. Infrastructure damage, supply chain disruptions, and economic challenges are among the critical threats, especially for offshore and remote operations. The Gulf Coast, a region that accounts for 45% of U.S. oil refining capacity, over half of natural gas processing, and 20% of crude oil production, is particularly vulnerable. According to Colorado State University’s Tropical Weather and Climate Research Center, this coastline is the most likely in the

Artificial Intelligence (AI) is fundamentally reshaping the dynamics of modern business, offering unprecedented opportunities to redefine operational efficiency, customer engagement, and strategic decision-making. As 2025 approaches, both the MarTech landscape and the broader AI technology industry are evolving rapidly. Businesses are compelled to adapt to this transformative era by exploring new strategies, tools, and frameworks to thrive in a competitive, AI-driven marketplace. This comprehensive exploration delves into the key trends, expert insights, and groundbreaking predictions that ar

Artificial intelligence (AI) is revolutionizing how organizations operate, from enhancing customer experiences to optimizing internal processes. With its potential to add an estimated $19.9 trillion to the global economy by 2030, AI’s transformative impact is undeniable. For product teams, AI is reshaping daily operations, bringing significant benefits alongside the challenges of adoption. While the excitement around AI is justified, it’s essential for product leaders to approach its integration thoughtfully. Here’s what to consider when incorporating AI into your product strategy.

Elevate your holiday season with data-driven insights. Learn how to optimize offers, personalize experiences, and drive customer loyalty. In recent years, competition among travel service providers has intensified due to the global resurgence of the tourism sector. Launching generic vacation promotions is no longer sufficient to attract today’s discerning travelers. The differentiating factor lies in harnessing smart data to deliver tailored holiday offers based on individual preferences. This article explores how tourism companies can leverage technologies like predictive analytics and big d

Generative AI (GenAI) has the potential to transform enterprise operations by driving automation, boosting efficiency, and fostering innovation. However, its implementation is not without challenges, particularly around data privacy and security. According to Gartner's Generative AI 2024 Planning Survey, 39% of data and analytics leaders identify data protection and privacy as major concerns. What fuels these challenges? Traditional data management practices, characterized by fragmented data sources and siloed governance protocols, are proving inadequate in the era of Large Language Models (L

The holiday season brings a significant surge in demand for customer service, driven by the rise of online shopping. Businesses increasingly turn to artificial intelligence (AI) and automation to bridge the gap in support during these high-pressure periods. With AI-powered tools like chatbots and automated systems, companies can handle demand spikes effectively without compromising performance. Let’s explore key strategies for scaling AI in customer service to ensure smooth operations during the holiday rush. The holiday shopping season, particularly Cyber Week, generates massive web traffic.

Artificial Intelligence (AI) has evolved from a mere buzzword to the driving force behind a transformative wave of digital innovation. As we approach 2025, AI's integration into business strategies is reshaping industries and paving the way for groundbreaking advancements. From machine learning to natural language processing (NLP), digital transformation is experiencing a seismic shift. Let’s explore how AI powers this transformation and revolutionizes business operations. AI fuels the future! Dive into how it powers efficiency, enhances CX, and transforms industries in the digital era of 202

The tech industry is synonymous with innovation, rapid changes, and the introduction of cutting-edge products. While the field offers exciting opportunities, the realities often diverge from the glamorous image portrayed in movies. Behind the scenes, professionals face extended work hours, relentless deadlines, and high expectations. These pressures are particularly pronounced for men in senior roles, where societal norms discourage expressing emotions, leading to unique mental health challenges. Fortunately, advancements in AI are providing effective tools to help men manage stress and maint

As the technological landscape is rapidly evolving, the integration of Internet of Things (IoT) technologies into engineering systems is not just a trend—it’s a necessity. The global industries are facing increasing pressures to enhance efficiency, reduce operational costs, and maintain competitive advantages, IoT emerges as a transformative force, particularly within Telecom and Utility sectors. IoT is not a stand-alone technology. The efficiency of connected devices not only depends on but thrives when the complimentary technologies are implemented tactfully. Amalgamation of Data & Analytic

As we close out 2024, the pace of data visualization innovation will continue to accelerate. For B2B businesses, the ability to transform complex data into actionable insights is now a necessity rather than a luxury. Central to this evolution is Artificial Intelligence, which is reshaping dashboards and data visualizations to enable organizations to make faster, more impactful decisions. Looking ahead, 2025 is set to be a defining year for large language models (LLMs), real-time analytics, and advanced machine learning algorithms that will elevate AI-driven data visualizations. Here’s a toolk

Roy Akerman is the co-founder and CEO of Rezonate – creator of the revolutionized identity-centric security platform, and the former chief of cyber defense operations for the Israeli Government and for Israel’s critical infrastructure (2001-2017). Prior to Rezonate, Roy served as VP of Product and Innovation at Cybereason, responsible for growing 3 new business lines on cloud security, mobile defense, and XDR. Roy is leading product incubations and new business initiatives, fusing the practices of advanced Technology, Psychology, and Business in forming new disruptive products and anti-discip

With the holiday shopping season approaching, e-tailers are gearing up to take advantage of major shopping days like Black Friday, Cyber Monday, and similar events. Social media trends highlight that livestream shopping has become an effective tool for driving holiday purchases and engaging audiences. Through live video shopping, this trend brings excitement to buying products, discovering influencers, and connecting with brands, increasingly positioning it as a mainstream shopping experience. Live commerce, a recently popular shopping approach, combines entertainment and purchasing, allowing

Branding profoundly shapes customer experiences. While many global brands are easily identified by their logos, jingles, or color schemes, branding extends well beyond these visual elements. It should be woven into every interaction with customers — and no touchpoint is more essential than the contact center. As the frontline of customer engagement, contact centers significantly impact brand perception and loyalty. Yet, companies often overlook the connection between brand image and the customer service experience. By implementing a cohesive branding strategy in the contact center, businesses

As the holiday season nears, businesses gear up to maximize operational efficiency, enhance customer interactions, and streamline processes. Artificial intelligence (AI) has become crucial in meeting these objectives, especially when customer activity reaches its peak. However, AI’s capabilities also bring essential questions: Will it serve as a valuable ally to simplify holiday operations and delight customers, or could it jeopardize customer trust and brand reputation? This article examines AI's role this holiday season, highlighting its benefits as a powerful asset yet acknowledging the co

Frederik Steensgaard is the Chief Executive Officer and Co-Founder of BeCause, a startup enterprise software company that enables sustainability data to flow simpler, faster, and cheaper for travel companies. The company’s AI-powered sustainability hub allows companies to collect and communicate their sustainability efforts in one place, empowering them to make sustainability a regular part of their operations and a competitive advantage for their business. Frederik is also an elected member of the Climate Committee at the Confederation of Danish Industry, where he contributes to discussions

The advent of AI-powered adaptive commerce is transforming B2B e-commerce for enterprises across various sectors. Beyond merely enhancing customer insights or product recommendations, AI is now driving a new approach that blends physical and digital realms—often referred to as “phygital.” By integrating AI into physical environments, B2B e-commerce firms are crafting seamless and engaging shopping experiences that bridge online and offline spaces. Here’s how AI-driven physical technology is disrupting B2B e-commerce, along with tips based on our experience.

Today, enterprises find themselves on the cusp of a transformative era, poised to unlock unprecedented business value by harnessing the full potential of AI. According to McKinsey, 44% of companies implementing AI report reduced operational costs, with many also experiencing revenue growth. However, successful AI adoption and modernization involve more than just deploying the latest technologies. To achieve meaningful AI integration, organizations must first deeply understand their existing processes and pain points, establish robust data management practices, and align AI capabilities with b

Throughout 2024, data analytics continued to play a crucial role in driving data-based decision-making for B2B companies, while investment in advanced data technologies surged. These new tools offer deeper insights, predictive capabilities, and more sophisticated analytics to improve governance. The tools listed below are equipped with powerful features across BI, predictive modeling, natural language processing, and governance, reshaping the landscape of B2B data analytics. Here are our expert reviews on the top five data analytics tools that defined 2024 and how each one can help businesses

Dev Nag is the Founder and CEO of QueryPal. He was previously the Founder and CTO at Wavefront, which was backed by Sequoia Capital and acquired by VMware. At VMware, he served in the Office of the CTO and launched VMware’s flagship AIOps product. He previously held engineering leadership roles at Google, eBay, and PayPal. Dev holds more than a dozen patents in machine learning and security. He published academic papers in computational biology and medical informatics at Stanford, where he received two degrees.

Artificial intelligence (AI) is a relatively new field that has rapidly evolved into a major influence on the strategic direction of organizations. Its significance extends far beyond automation, enhancing complex decision-making processes. AI is both a risk and a tool for managing risk—a paradox that organizations must confront as they navigate the landscape of 2024 and beyond. While AI is often associated with task automation, it also plays a critical role in improving decision-making. AI empowers change across various domains, from social to informational, by automating time-consuming proc